Your first thought when you look at the picture of these may be what mine was, shown as the title. The answer is you'll wonder why you didn't order it before!
This is a small, well made rigid aluminum stand to hold your watch when you are charging it. It has a well made rubber insert for your charge end on your cable. That provides a very tight fit for the charging end and the cable coming out of it. The base has four small rubber pieces that are non-slip on the surfaces I've tried it on, including polished granite.
You then put your watch on it (at the perfect angle for viewing) and it charges. No lost watch. No problem with the charger slipping out and not charging your watch.
And that's what all the five star reviews are about.
I actually purchased this for my wife for Valentines day, just a little gift to go with here new apple watch. I could not believe how happy this little item mad her! The first thing she said was wow this is nice quality, she loved it. Well, she loved it so much she is having me order 2 more one for my 18 yr old son and 1 for his girlfriend! Buy this product you will not be disappointed trust me. More valuable then the price listed.